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Staging Is A Proven Marketing Advantage

Staging is a proven marketing advantage

Don’t just take my word for it.

According to a Coldwell Banker Real Estate Corp. survey, staged homes usually sold 6% above the asking price and spent less time on the market than unstaged homes.

Homes staged before listing spent 90% less time on the market than their nonstaged competition, according to the Real Estate Staging Association.

Barbara Corcoran, real estate mogul, says staging can raise your selling price from 5% to 20%.

Staging is an investment that pays for itself. Unstaged homes cannot compete with their staged counterparts and they tend to linger on the market. Buyer interest goes down when houses remain unsold.

As an analogy between staged and unstaged houses, take two comparable cars for sale: One was detailed inside and out and looks showroom new; the other is dirty and has dents and scratches. Which one would sell for top dollar? Which one would you buy?

Download 15 Essential Home Staging Tips for a Quick, Top-Dollar Sale

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